Lion Nathan becomes WACA beer sponsor Friday, 04 Sep 2009 03:24pm Brewer Lion Nathan has become the official beer sponsor of the Western Australian Cricket Association (WACA). Read more
Monster Energy in Supercross naming rights deal Friday, 04 Sep 2009 03:23pm Energy drink brand, Monster Energy, has signed a three-year naming rights sponsorship deal with the Australasian Supercross Championship, Super X. Read more
Hahn the official beer for Socceroos Friday, 04 Sep 2009 03:14pm Lion Nathan has become the official beer of Football Federation Australia. Read more
NRL to set new attendance record Thursday, 03 Sep 2009 08:56pm The NRL says it will set a new attendance record for a 16-team competition this week with the three millionth fan expected in the final round of the home and away series. Read more
Sharks confident on securing major sponsor Thursday, 03 Sep 2009 08:44pm NRL club Cronulla Sharks is in talks with a number of organisations about a major sponsorship deal, according to chief executive Richard Fisk. Read more
Woodside joins Fremantle as major sponsor Thursday, 03 Sep 2009 08:38pm Western Australia's biggest publicly listed company Woodside Energy has signed on as a major sponsor of AFL club Fremantle. Read more
Industry condemns proposed alcohol sponsorship ban Wednesday, 02 Sep 2009 08:45pm Sponsors, rights holders and industry groups have united to condemn the ban on alcohol sponsorship foreshadowed by the Rudd Government's Preventative Health Taskforce. Read more
Boomers secure Chinese naming rights sponsor Wednesday, 02 Sep 2009 06:33pm Basketball Australia (BA) has secured Chinese sports marketing company Golden Star International Investment as the naming rights sponsor of the men's national team, The Boomers, in a four-year deal. Read more
Wilson Security Racing partners with McGrath Foundation Wednesday, 02 Sep 2009 03:38pm V8 Supercar team Wilson Security Racing (WSR) has formed a partnership with breast cancer charity the McGrath Foundation for its upcoming Bathurst 1000 campaign. Read more
Phase out alcohol sponsorship over 11 years, report recommends Tuesday, 01 Sep 2009 09:20pm Alcohol sponsorship would be phased out over an 11-year period and sporting codes penalised for poor player behaviour under the final recommendations of the Rudd Government's Preventative Health Taskforce. Read more