More latest news - page 1394

Hopman Cup retains major sponsor

WA's Edith Cowan University (ECU) has extended its major sponsorship of the Hyundai Hopman Cup tennis tournament in Perth for another year, while ABC TV has confirmed it will again televise the event in 2010.Read more

Tasmania to rethink Hawthorn sponsorship

Tasmanian Premier David Bartlett has reiterated the State's intention to offer its $15 million sponsorship of the Hawthorn Football Club to other AFL clubs by way of an expressions of interest process.Read more

Hyundai building recognition with A-League fans

Recognition of Hyundai's A-League sponsorship among football fans rose sharply in 2008, according to the findings of a new survey, which found one in five fans could name the car brand as the competition's sponsor.Read more

ANZ deal aims to boost bank's brand in China

ANZ's sponsorship of the Australian pavilion at World Expo 2010 in Shanghai aims to build the bank's brand recognition ahead of an aggressive expansion program in China, says its head of communications, Mairi Barton.Read more

ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?