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Film festival sponsorship strong despite China controversy

Despite a Hong Kong-based sponsor being forced to downgrade its sponsorship of the Melbourne International Film Festival (MIFF) as a result of political controversy surrounding a Chinese film at the event, the festival's sponsorship revenue has been resilient in a tough market, says marketing & sponsorship manager Fiona Kelly.

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Vodafone keen on national reach of V8 Supercars

The national reach of the V8 Supercars and the accessibility of talent were key considerations for Vodafone Hutchison in renewing its sponsorship of V8 Supercar champions TeamVodafone, says the company's head of sponsorship and events, Pat Cunningham.

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Not for profits suffering in GFC

The economic downturn has been widely felt by the not for profit (NFP) sector in Australia with revenue well down for most organisations and not much improvement expected over the next three years, according to a new report.

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