SuperGP announce naming rights partner
Emerging Australian energy drink brand, Nitro Energy Drink, has become the naming rights sponsor of the SuperGP, formerly the Gold Coast Indy 300.Read more
More latest news - page 1409
Two new deals for Port Adelaide
Business brokerage company BBX and betting agency Betezy have become major sponsors of the Port Adelaide AFL Club.Read more
Event manager shuts doors in Australia
Well-known event management and sports marketing company Spectrum worldwide (formerly Sporting Spectrums), has closed its Australian operations.Read more
Public opinion swings against sponsorship in the US
A major financial institution in the US has reacted to public sentiment and removed its branding from a US PGA golf tournament, despite still holding a significant naming rights sponsorship commitment.Read more
Significant local activation for Heineken Rugby World Cup campaign
Heineken plans to support its sponsorship of the 2011 Rugby World Cup in New Zealand with major leveraging activity and marketing in Australia.Read more
Pressure grows on alcohol sponsorship
The Australian Drug Foundation and the Cancer Council of Victoria have entered the debate over alcohol sports sponsorship citing a study from the US that links alcohol branding on sports apparel with increased alcohol consumption by participants.Read more
Sponsors cold on NRL
The controversial start to the 2009 NRL season has already resulted in a number of potential sponsors stepping away from the code, with the Bulldogs club claiming it has lost out on a couple of deals since the publicity broke.Read more
Suzuki Australia renews Queensland State of Origin deal
Suzuki Australia has renewed its sponsorship of the Queensland State of Origin team and will return as the Queensland Origin team coach sponsor for this year's series.
Read more
Rock Energy Drinks sponsor MINI Challenge Team
Emerging beverage company Rock Energy Drinks has become the major sponsor of the Bargwanna Motorsport MINI Challenge team.Read more
More High Performance Funding sought from May budget
The Australian Olympic Committee (AOC) and Paralympic Committee have completed the High Performance Plan which calls for increased funding for Olympic and Paralympic athletes, and the two organisations have urged the Federal Government to make additional funding available in the May Federal Budget.Read more
