Healthway renew youth festival support Tuesday, 20 Jan 2009 07:45pm Healthway, the health and well-being promotions arm of the Western Australian Government has renewed its support of the youth performing arts festival, YOH Fest, and will be contribute more than $200,000 to the event over the next three years. Read more
Competition for sponsorship intensifies in North Queensland Tuesday, 20 Jan 2009 07:36pm The North Queensland Cowboys NRL Club is facing increasing competition for sponsorship dollars in northern Australia with the arrival of a new A-League team and a V8 Supercars event in Townsville, but is confident of remaining the dominant sporting rights holder in the region. Read more
V8 Supercar team doing well despite economic woes Monday, 19 Jan 2009 09:12pm V8 Supercars team, Ford Performance Racing (FPR) is well-positioned to weather the tough economic climate after re-signing three major sponsors and finalising a new deal for the 2009 season. Read more
Funding setback for Australian Youth Olympic Festival Monday, 19 Jan 2009 08:33pm The Australian Olympic Committee (AOC) has cited a lack of state government funding is the primary reason for decreasing the frequency of the Australian Youth Olympic Festival to every four years instead of two. Read more
AFL reach attracting sponsors Monday, 19 Jan 2009 06:57pm Big US food group Mission Foods has become the major sponsor of the Western Bulldogs AFL club and says the AFL's audience reach and marketing opportunities were a key factor in its decision. Read more
Entertainment seminar to showcase new marketing opportunities in film and music Friday, 16 Jan 2009 08:20pm New concepts and opportunities in film and music sponsorship will be the focus of a forthcoming seminar in Sydney in March. Read more
Honda Australia bows out of Superbikes Friday, 16 Jan 2009 08:17pm Honda Australia has announced it plans to end its involvement in the Australian Superbike Championships premier class. Read more
Commonwealth Bank sponsors Clean Up Australia Day Friday, 16 Jan 2009 08:17pm The Commonwealth Bank has become a major sponsor of Clean Up Australia Day, one of Australia's most-recognised and longest-running environmental programs. Read more
Jameson Whiskey to expand film sponsorship Friday, 16 Jan 2009 07:08pm Pernod Ricard brand Jameson Whiskey is looking to expand its sponsorship involvement in the film festival space, after adding a script writing competition to its successful short film festival sponsorship portfolio. Read more
Leukemia Foundation benefit from sponsorship red tape Thursday, 15 Jan 2009 09:29pm Having been prevented from displaying its major jersey sponsor, Centrebet, in New Zealand this month because of the country's advertising legislation, players from the Newcastle Jets A-League squad took to the field with the Leukemia Foundation logo on its shirts in lieu of its major partner. Read more