Sponsors to hit Top Gear
Top Gear Australia, SBS Television's newest motoring program, has lured a swag of sponsors for its first season which is set to debut nationally next week.Read more
More latest news - page 1442
Another sponsor withdraws from V8 Supercars
The V8 Supercars race series has lost major sponsor, Jeld-Wen, after the company decision earlier this year to cease its sponsorship of race team, Stone Brother Racing (SBR).Read more
W-League secures first club naming rights sponsor
Australia's new women's soccer competition, the Westfield W-League, has secured its first naming rights sponsor, with the Construction, Forestry, Mining and Energy Union (CFMEU) announcing its sponsorship of Canberra United FC. Read more
Sporting Spectrum signs with Nikon for Indy 300
The Nikon Indy 300 has commissioned event management and planning company, Sporting Spectrum, as its official sponsorship activation partner for Nikon's naming rights sponsorship of the Indy 300.Read more
Honda sponsors Network Ten environment spots
Honda will sponsor twice-weekly "Environment Updates" on Network Ten in a new 15-week sponsorship deal aimed at promoting Honda's image as committed to the environment.Read more
ASMA 2008 to examine ROI best practice
A panel of industry experts will look at the latest developments and initiatives in measuring and improving the return on sponsorship investment at the Australasian Sponsorship Marketing Association (ASMA) Conference 2008.Read more
Ford and Geelong extend again, world record looms
The Geelong Cats AFL club and its long-term major sponsor, Ford, have announced a five-year extension to their 88-year association and will apply to the Guinness Book of Records to have the partnership officially acknowledged as the world's longest ever sporting sponsorship.Read more
RugbyWA first to adopt new sponsorship support technology
Rugby WA has become the first Australian rights holder to use innovative sponsorship software platform SponsorshipPRO+ from US-based sponsorship eBranded Solutions.Read more
Mazda renews opera sponsorship
Mazda has extended its sponsorship of Opera Australia for three more years, taking the association between the two parties to six years.Read more
Tote Tasmania in half million dollar Tassie sponsorship deal
State government betting agency, Tote Tasmania, will inject $500,000 over five years as a major sponsor of Tasmania's AFL team bid, with the agency to potentially increase the deal down-the-line.Read more
