Medibank Private renew Sydney International Thursday, 16 Oct 2008 09:19pm Private health insurer, Medibank Private, has extended its sponsorship of the Medibank International Sydney tennis tournament for a further three years. Read more
Indigenous Rugby League team secures naming rights sponsor Thursday, 16 Oct 2008 08:41pm Mining giant, Rio Tinto, will be the naming rights sponsor of the Dreamtime Team for the 2008 Rugby League World Cup. Read more
Financial downturn likely to drastically trim leveraging budgets Wednesday, 15 Oct 2008 09:00pm The Australian sponsorship market can expect budget cuts, rationalisation and a drastic reduction in leveraging spend as the problems plaguing the global economy take hold, says sponsorship consultant and advisor, Kim Skildum-Reid. Read more
Samsung renews Roosters sponsorship Wednesday, 15 Oct 2008 08:57pm Samsung Electronics Australia has extended its major sponsorship of NRL club, the Sydney Roosters, for a further 12 months, with increased brand exposure proving a major factor in the consumer electronics manufacturer's decision. Read more
Yetimo and Classic in long-term deals with the ICC Wednesday, 15 Oct 2008 08:55pm The International Cricket Council (ICC) has appointed Australian sports clothing manufacturer, Classic Sportswear, and promotional product company, Yetimo, as licensee partners until the end of the ICC Cricket World Cup in 2015. Read more
Optus sign multi-million dollar football sponsorship Tuesday, 14 Oct 2008 09:24pm Optus has announced a multi-million dollar long-term sponsorship of Football Federation Australia (FFA) and the Australian national mens' side, the Qantas Socceroos. Read more
Cowboys re-sign principal sponsor Tuesday, 14 Oct 2008 07:05pm Toyota Motor Corporation Australia and the North Queensland Toyota Dealers have renewed their principal sponsorship of the North Queensland Cowboys NRL club until the end of the 2011 season. Read more
ASMA study to break new ground on sponsorship effectiveness Tuesday, 14 Oct 2008 07:04pm The Australian Sponsorship Marketing Association (ASMA) is in the final stages of negotiation with Griffith University to jointly develop one of the largest studies of sponsorship effectiveness. Read more
Vodafone looking at music opportunities in sponsorship portfolio realignment Friday, 10 Oct 2008 09:27pm Vodafone is shifting the focus of its sponsorship portfolio towards a range of music opportunities. Read more
Brisbane International secures major sponsors Friday, 10 Oct 2008 09:25pm The Brisbane International hardcourt tennis tournament has secured property group, Mirvac, as its 'presented by' sponsor in a one-year deal. Read more
