ANDRA sign dual-sponsor for coming season Tuesday, 26 Aug 2008 08:53pm Australian National Drag Racing Association (ANDRA) Championship Drag Racing has announced a major one-year dual-sponsorship deal. Read more
3 to end Essendon deal as Samsung steps up Saturday, 23 Aug 2008 05:30am Hutchison 3G will announce tomorrow (Saturday) that its eight year major sponsorship of the Essendon AFL club will end at the conclusion of this season. Read more
Essendon FC aligns with Indian Australian Rules team Friday, 22 Aug 2008 09:25pm AFL outfit, Essendon Football Club, will look to increase its membership and sponsorship prospects by forming a strategic alliance with the first-ever Indian-based Australian Rules team to play in the AFL International Cup, the India Tigers. Read more
IOC figures forecast Olympic sponsorship windfall for Australia Friday, 22 Aug 2008 09:11pm With the 2008 Beijing Olympic Games set to conclude this weekend, the International Olympic Committee (IOC) has revealed total the sponsorship revenue brought in by the 2008 games and has predicted significant revenue increases for the 2012 games. Read more
Coca-Cola finishes top of Olympic Performance Index Friday, 22 Aug 2008 09:07pm The Olympic Performance Index (OP) has listed Coca-Cola as the number one brand in terms of marketing performance at the 2008 Beijing games with Australian company, BHP Billiton, unable to register a strong OP Index result. Read more
Mitsubishi Electric to seek more national sponsorship exposure Thursday, 21 Aug 2008 08:59pm Mitsubishi Electric Australia will look to increase its national sponsorship exposure after yesterday announcing its intention not to renew its major sponsorship with NRL club, the Bulldogs. Read more
Short lead-time impacting W-League sponsorship Thursday, 21 Aug 2008 08:27pm W-League clubs will have limited opportunities to secure sponsors for the inaugural season of the new women's football league, with teams unable to test the market effectively until September. Read more
St Kilda secure wine partner Thursday, 21 Aug 2008 08:24pm Australian Football League (AFL) outfit, St Kilda Football Club, has secured an exclusive wine partnership with South Australian winemaker, Step Rd Wines. Read more
Mitsubishi Electric ends Bulldogs sponsorship Wednesday, 20 Aug 2008 09:21pm Mitsubishi Electric has finally confirmed that it will not renew its long-term naming-rights sponsorship of NRL club the Canterbury Bulldogs. Read more
Despite losing name battle, Bendigo look ahead Wednesday, 20 Aug 2008 09:13pm WNBL club, the Bendigo Spirit, has lost its fight with NBL club, the Sydney Spirit, to retain exclusive use of the word 'Spirit' in the team's name, but will move forward with discussions with potential sponsors. Read more
