RECORD CROWDS MAXIMISE TEFAL FILM FESTIVAL SPONSORSHIP Friday, 11 Apr 2008 05:30am Record attendances at this year's Australian French Film Festival have paid off for global household consumer products brand Tefal in its first year of sponsorship of the event. Read more
REFEREES ASSOCIATION GETS A CLASSIC SPONSORSHIP Thursday, 10 Apr 2008 05:30am New three year apparel sponsorship for the The Australian Rugby League Referees Association. Read more
NEW SHARP SPONSORSHIP OFF AND RACING Thursday, 10 Apr 2008 05:30am After extensive market testing, Sharp Australia has stepped into a new three-year sponsorship with a major player from the horse racing industry. Read more
PHILIPS INTRODUCES CAUSE-RELATED MARKETING THROUGH NEW PARTNERSHIP Thursday, 10 Apr 2008 05:30am Philips Electronics Australia is set to introduce cause-related marketing across its healthcare, lighting and consumer lifestyle portfolios throughout 2008, starting with a new community partnership with the Children's Hospital Foundation Australia (CHFA). Read more
KELLOGGS SUPPORT GREAT WALL WALK Thursday, 10 Apr 2008 05:30am Kelloggs Australia has announced it will partner a new fundraising initiative designed to help Australian families lead healthier lifestyles. Read more
CORPORATE HOSPITALITY NEWCOMER LOOKING FOR GROWTH Thursday, 10 Apr 2008 05:30am New corporate hospitality player, Velocity Brand Management International (VBMI) - founded by Brian Thorburn (BJT) and Velocity Brand Management's James Ashworth - hopes to shake up the industry and attract new business after securing the rights to the 2008 Rugby League World Cup. Read more
TRIATHLON WORLD CHAMPIONSHIPS HOST CITY ANNOUNCED Wednesday, 09 Apr 2008 05:30am South East Queensland has been confirmed as the host for the 2009 International Triathlon Union (ITU) Triathlon World Championships, as part of the regions push to become a global 'triathlon hub'. Read more
WOODSTOCK HONDA THOR RACING ATTRACT ANOTHER EXTERNAL SPONSOR Wednesday, 09 Apr 2008 05:30am Australian Motocross and Supercross Championship team, Woodstock Honda Thor Racing, has secured another sponsor from outside of the motorcycle industry. Read more
NEW NOKIA SPONSORSHIP CALLING OUT TO DISADVANTAGED KIDS Wednesday, 09 Apr 2008 05:30am Nokia Australia has finalised a $300,000 three-year sponsorship of the Salvation Army Oasis Youth Support Network's StreetConnect Bus. Read more
SCHWARKOPF TALKS HOT AND COLD ON SPONSORSHIP Wednesday, 09 Apr 2008 05:30am Dual-brand sponsorship approach for relative newcomer to the local sponsorship scene - Schwarzkopf. Read more