More latest news - page 1877

NEW EXTREME BIKE CATEGORY HITS OZ

In a move that advances the development of extreme sports in Australia, Motorcycling Australia (MA) has officially sanctioned 'Moto Freestyle', a stunt riding discipline conceived in America three years ago. . .

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DAIRY FARMERS CHANGE IN STRATEGY

Expect to see details of some type of change of direction in marketing and sponsorship at Dairy Farmers in the coming months. ASN spoke with . . .

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CLUB PELICAN OWNER IN SECOND MOVE INTO LOCAL GOLF

Having signed a deal in June to host and sponsor the 2004 Australian PGA Seniors Championship, Titanium Enterprises has increased it investment in professional golf tournaments in Australia, also committing to be the major sponsor and host of the ALPG Players' Championship . . .

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SUPER SERIES SPONSORSHIP DETAILS LATER THIS MONTH

On Sport spoke with Anthony Everard, marketing manager for Cricket Australia, about sponsorship for the up and coming 'Super Series' tournament (see issue 121), to be held in Australia in October 2005. Everard said that . . .

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PRINCESS CAMPAIGN TAKES A NEW FORM

The Australian Jockey Club (AJC) has recently provided an insight into its major 'princesses' marketing campaign of recent years. The club launched . . .

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QLD FAVOURITE TO HOST WORLD RALLY ROUND

An industry insider has told pando that Queensland is now favoured to win the right to host a round of the World Rally Championship when the Telstra Rally Australia event leaves Western Australia in 2006. The insider said . . .

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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