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HRT SIGNS EYE PROTECTION PARTNER

Also in V8 motorsport this week, Holden Racing Team (HRT) has appointed uvex Safety to the role of Preferred Technology Partner in eye and head protection. According to HRT, . . .

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BETTA'S V8 SUPERCAR TEAM DEAL EXTENDED TILL 2009

Electrical goods retailer Betta Electrical has renewed its major sponsorship of the Triple Eight Racing V8 Supercar Championship team for a further five years, having first signed with the two-car team in 2001. Betta Electrical, CEO, . . .

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STEADY AS SHE GOES FOR WIZARD FOLLOWING ACQUISITION

On Sport has spoken with Ann Sammut from non-bank financial services company Wizard Home Loans, about the company's future sponsorship and marketing strategy following its recent acquisition by US financial services giant, GE Capital. Sammut told On . . .

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FOOTY SHOWS RAISE THE BAR WITH BEAM

Bourbon brand Jim Beam has strengthened its association with two of the country's major football codes through a unique new sponsorship deal with both the NRL and AFL versions of The Footy Show on Channel Nine.
The sponsorship is . . .

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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