VIC LOOKS TO LEVERAGE GAMES POPULARITY Saturday, 24 Sep 2005 In a move to help harness the increased interest in sport in the lead up to and after the 2006 Melbourne Commonwealth Games, the Victorian Government has called for input from public and sports sectors to help set future directions for the industry. The Minister for . . . Read more
FIRST EVER SKATE PROGRAM SET TO LAUNCH Saturday, 24 Sep 2005 The national body for all skating activities in Australia, Skate Australia, is to launch a new National Sports Development program called the 'Momentum Series' within the next few months. . . Read more
O'SHEA ANNOUNCES HORSE RACING DEAL Saturday, 24 Sep 2005 Randwick Racecourse-based trainer John O'Shea has signed a ground-breaking 12 month sponsorship deal with laser eye specialist Perfect Vision Laser Correction in a deal considered one of the most lucrative ever for a trainer in the local industry. Reports indicate that . . . Read more
COKE TO INCREASE ITS GLOBAL MARKETING SPEND Saturday, 24 Sep 2005 At a November 11 meeting in Atlanta USA, the chairman and CEO of the beverage giant Coca Cola Company briefed the financial community, discussing the findings from an initial strategic and operational review . . . Read more
PWC UPGRADE COMM GAMES WITH CHAIRMAN'S CLUB Saturday, 24 Sep 2005 As first indicated by pando in February, accounting giant PricewaterhouseCoopers (PWC) has increased its sponsorship commitment to the Melbourne 2006 Commonwealth Games, moving from the Official Provider level to the Official Sponsor category. As part of . . . Read more
HOTFM LEAVE NAME BEHIND BUT STAY WITH TAIPANS Saturday, 24 Sep 2005 The Cairns Taipans NBL team has re-secured radio station HOTFM as a major sponsor and exclusive radio partner for the 2005/06 season, although the deal sees the station drop off as the joint naming right sponsor of the club, which it held with fast food chain McDonalds. Despite relinquishing the . . . Read more
