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RUGBY WA STILL AWAITING COMMERCIAL DEALS

Rugby WA is holding back from making any announcements in relation to the commercial side of things for its new Super 14 team, despite some indications to the contrary in March. Tim Archer, who . . .

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BULLDOGS RENEW JERSEY AND SLEEVE

In a topical development given the current interest in just how much a sporting team's on field performance matters to its sponsors, the Bulldogs NRL Club has announced that both its major jersey sponsor, Mitsubishi Electric, and its sleeve sponsor, Auto Group, have renewed their deals. Mitsubishi Electric joined . . .

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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