MORE PROGRESS FOR SPORT KNOWLEDGE AUSTRALIA Thursday, 01 Sep 2005 05:30am Sport Knowledge Australia, a new sports education initiative jointly owned by Sydney University, the University of Technology, Sydney and the Sydney Olympic Park Authority, has taken one of its Read more
STAR CITY HARNESSES SYDNEY FC TO PROMOTE WORLD GAME Thursday, 01 Sep 2005 05:30am Sydney's Star City Casino has signed a three-year partnership deal with the Sydney FC A-League Club, starting from the 2005/2006 season. The partnership will ensure Star City has a number of Read more
HOCKEY AUSTRALIA APPOINTS CONSULTANT TO RAISE PROFILE Thursday, 01 Sep 2005 05:30am Hockey Australia (HA) has appointed communications company Spark PR to handle its media program in the lead up to the Melbourne Commonwealth Games in March 2006. Shannon Beck, sponsorship Read more
WARATAH SLEEVE OFF THE MARKET FOR FINE-TUNING Thursday, 01 Sep 2005 05:30am Having remained without a sponsor for the 2005 rugby season, the sleeve sponsorship property of the Waratahs Super 14 rugby team has been taken off the market for the time being, with NSW Rugby Union Read more
BOQ TALKS DOWN LIONS MOVE AS RUGBY REPLACEMENT Thursday, 01 Sep 2005 05:30am The Bank of Queensland (BOQ) has reiterated that it is not looking to take on another major sporting sponsorship within the next 12 months, as a replacement for its former major association with the Read more
RACE CLUBS LOOK TO LONG TERM SPONSORS WITH COVERAGE LOCKED IN Thursday, 01 Sep 2005 05:30am The Seven Network has this week committed to dramatically expand its coverage of major horse racing meetings in Australia over the coming 14 months. The agreement builds on Seven's existing coverage of the Read more
CADBURY ALSO JOINS THE GAMES Thursday, 01 Sep 2005 05:30am In yet another sponsorship arrangement this week for the 2006 Melbourne Commonwealth Games, confectionery, food and beverage group Cadbury Schweppes. . . Read more
KEY ARTS SPONSORSHIP FINDINGS REVEALED BY AMPAG Thursday, 01 Sep 2005 05:30am The Australian Major Performing Arts Group (AMPAG) recently revealed a range of findings from its 2005 survey of trends in revenue for the major performing arts companies in the country, Read more
SPONSORSHIP TENSION BETWEEN SPORT AND MUSIC Thursday, 01 Sep 2005 05:30am report this week from the UK has highlighted what could be an emerging trend in the sponsorship market. The extensive Dow Jones Newswires report states that, while sport has traditionally Read more
BRIDGESTONE'S GOLF PLAY TO TAKE SOME TIME TO HIT LOCAL SHORES Thursday, 01 Sep 2005 05:30am While the company is best known for its tyre brands and businesses, US-based Bridgestone has significantly upped its somewhat small presence in the golf market by signing to become Read more