Melbourne United has rolled out a dedicated website for corporate hospitality bookings, as part of a strategy to elevate the client experience in purchasing courtside seats and suites.
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Jamie Dwyer Hockey (JDH) has partnered with the Hockey One League for the naming rights of Hockey Australia’s Hookin2Hockey program.
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Barbeques Galore will have a significant presence at this year’s Bathurst 1000 with a major activation planned for the iconic race.
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The Rugby World Cup 2023 sponsorship deal with multinational energy corporation TotalEnergies has triggered intense debate in the sponsorship industry.
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The Adelaide 36ers NBL club is collaborating with The Hospital Research Foundation Group for a special PINK SLAM game on October 14 to raise funds for breast cancer research.
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Advertisers should pivot to investing in women's sports which are now demonstrating a 2-3x better ROI compared to their male counterparts says Jo-Ann Foo, senior director of Analytic Partners.
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Melbourne United NBL club has completed its kit branding for the next two seasons by securing a two-year sponsorship with power tool brand Ozito.
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The Hawthorn AFL club leads the charge in converting avid supporters into members, according to new data from YouGov Sport.
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The Australian Open and US Open tennis grand slams have formed a partnership to leverage their presence on the global digital platform Roblox.
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Grant Hunt has been appointed as the new chair of Tourism and Events Queensland (TEQ), Queensland’s primary tourism marketing agency.
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