Tennis Australia’s breakthrough web3 strategy continues to evolve
An ambitious NFT strategy at Tennis Australia (TA) has evolved into a loyalty and membership program that continues to grow according to its lead on new technology.
Read moreMore latest news - page 329
Travel firm expands client base through hockey sponsorship
SportsLink Travel has expanded its portfolio of sports by stepping up to be a major sponsor of Hockey Australia.
Read more
MadisonAV and JBL Professional partners with major Brisbane music event
BIGSOUND is a major music event taking place in Brisbane next month and has signed MadisonAV and JBL Professional as a sponsor.
Read more
Supercars in transformation, not turmoil: series answers criticism
Supercars general manager of commercial Jamie Black, has countered claims that the sport is in turmoil.
Read more
TAL secures partnership with AFLW, Hawthorn’s woman’s squad
TAL has forged a major partnership with the Australian Football League as the life insurance partner of the whole AFLW competition as well as key deals with Hawthorn, the Sydney Swans and GWS Giants.
Read more
NBL partners with Tradable Bits to transform fan experience
The National Basketball League (NBL) has signed a partnership with Tradable Bits to enhance fan experience by offering personalised digital interactions.
Read more
Surfing Australia and Le Tan partner in sun safety campaign
Surfing Australia has signed a wide-ranging partnership with Le Tan which will become its sun protection partner.
Read more
Australian Sports Commission pledges more support in latest plan
The Australian Sports Commission (ASC) has announced a determined effort to develop local sport at every level through a new corporate plan covering 2023-27.
Read more
City of Fremantle backs Perth Glory with new sponsorship
Perth Glory has secured a three-year sponsorship from the City of Fremantle at a time of significant instability for the A-League club.
Read more
Seven amplifies presence of Sydney festival
Seven Network has struck a strategic partnership with South by Southwest Sydney (SXSW) leveraging the unique platform to showcase its 2024 content schedule and amplifying the reach of the creativity festival.
Read more