Dick Johnson Racing signs new technology partner
Communication specialist Pivotel has become a partner of Supercars team Dick Johnson Racing (DJR).
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Dulux delivers a sponsorship masterclass via SLSA partnership
Utility and relevance are core to the success of paint brand Dulux’s sponsorship of Surf Life Saving Australia according to specialist consultant Adam Hodge.
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Rabbitohs’ busy start to sponsorship year with new signing
The South Sydney Rabbitohs NRL club has secured VSP Security Wholesale as its training apparel partner.
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Two Circle enters Australian market through Codeware acquisition
UK-based sports marketing agency Two Circle has set up shop in Australia through the acquisition of digital technology company Codeware from Melbourne.
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Club social media posts and engagements near pre-pandemic levels: Shunt
The social media outputs of major sporting clubs are back to pre-pandemic levels according to new research by media analysist Shunt.
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Sport sponsorship to shift from crypto to other technologies: GlobalData
Major sports are still keen to partner with technology brands despite last year’s collapse of cryptocurrencies according to new research by GlobalData.
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Changes to AFL’s commercial team as Gilbert takes new sustainability role
The AFL has made changes to its commercial team with Rosanna Butler promoted to head of partnerships and the former sponsorship head, Jo Gilbert, taking on a new role leading sustainability strategy.
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Kyrgios backs sugar-free Australian-made soft drink
Polarising tennis star, Nick Kyrgios has become an owner of the new Australian-made sugar-free soft drink ALIVE.
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Dolphins add another foundation partner as season opener approaches
The Dolphins newcomer NRL club has signed technology platform OK2PLAY? as an additional founding partner.
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