Beach volleyball signs new sponsors and prepares for big events
Volleyball Australia has signed Perth sunscreen manufacturer, We Are Feel Good as a key sponsor of beach volleyball.
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Warriors relocation leads to partnership with local developer
The New Zealand Warriors NRL club has signed a new sponsorship deal with property developer Ausbuild that will see the company leverage the club’s adopted home of Moreton Bay in Queensland.
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Marriott Bonvoy to launch Melbourne Ritz-Carlton through Grand Prix sponsorship
Luxury loyalty program, Marriott Bonvoy will use next week’s Formula 1 Australian Grand Prix to promote the return of the Ritz-Carlton brand to Melbourne later this year.
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Lighting specialist takes first plunge into sport sponsorship
LED lighting specialist, Shine On, has made its first significant sport sponsorship signing as a key partner of Hockey Australia.
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Cryptocurrency exchange Zipmex enters sponsorship market
Singapore based cryptocurrency exchange, Zipmex, has entered the Australian sponsorship market, signing deals with the Penrith Panthers and Central Coast Mariners.
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Budget sets success criteria for sports funding – focus on children’s sport
The 2022-23 Federal Budget includes $348 million allocated to sport through the Australian Sports Commission.
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Tourism data shows the extent of Covid downturn
Attendance at art, cultural and sporting events crashed by more than 60% during the 2021 calendar year thanks to the pandemic, according to a detailed new survey from Tourism Research Australia.
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Suns sign Sharp EIT in new five-year deal
The Gold Coast Suns have unveiled a new five-year partnership with Sharp Extensive IT covering several categories.
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Hello Solar receives branding boost on Open Homes Australia
North Melbourne’s premier partner, Hello Solar, has received a branding boost in a good example of the cross promotion sponsorship can deliver, when the company was featured in a segment on popular Nine Network show, Open Homes Australia.
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Australian War Memorial under pressure to not renew key sponsorship
The Australian War Memorial is under pressure not to renew its sponsorship by weapons and aircraft company Lockheed Martin when it expires next month.
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