Colgate expands partnership with AFLW
Colgate has agreed to increase its investment with the AFL and AFLW to introduce an inaugural event at this year’s AFLW grand final.
Read moreMore latest news - page 541
Broadcast integration crucial to new WSL deal
Global outdoor and camping equipment company, Dometic, has inked a new sponsorship with the World Surf League (WSL) to become the official outdoor partner for the Australian leg of the tour.
Read more
Sydney FC partners with global appliance brand Smeg
Italian appliance manufacturer Smeg has agreed to its first major sports sponsorship, signing a deal with Sydney FC.
Read more
White King renewal leaves one position vacant for the Western Bulldogs
Cleaning brand White King has signed a multi-year sponsorship extension with the AFL’s Western Bulldogs, taking the partnership to just shy of a decade.
Read more
Accenture signs Rebels Chairman’s Club deal
Accenture Australia has acquired naming rights to the Melbourne Rebels Chairman’s Club.
Read more
New consultancy aims to sub in top sponsorship talent
Former Octagon director, Andrew Clarke has launched a new specialist sponsorship consultancy to provide top level executives on a contract basis.
Read more
Vixens continue sponsorship run with new dress sponsor
Smartphone protection company EFM has secured a position on The Melbourne Vixens playing dress as part of a new sponsorship with the Super Netball club.
Read more
Metro Petroleum signs three-year Roosters deal
Metro Petroleum has signed a three-year deal to become an official partner of the Sydney Roosters.
Read more
Growing confidence in arts as QSO achieves highest ever sales
With multiple performances sold out and the addition of a new major corporate partner already under its belt, the Queensland Symphony Orchestra (QSO) is on track to have one of its most successful years to date, says chief executive Craig Whitehead.
Read more
Wests Tigers partner with Australian start-up to boost fans’ game day experience
Following a successful trial in 2020, Australian start-up Sportsyear has secured an official partnership with the NRL Wests Tigers to provide a greater game day experience for members and fans while also providing an opportunity for the club to monetise away games.
Read more