A drop in memberships, combined with a decrease in sponsorship revenue and lower home game attendance pushed the Geelong Football Club’s operating revenue down 36% to $38.3 million for the 2020 financial year.
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Sports nutrition company Body Science and beverage manufacturer Utonic have agreed to product supply deals with two A-League clubs, but the men’s competition is still looking to secure a new naming rights partner following Hyundai’s exit.
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Multinational oil company Mobil 1 has renewed its long-term partnership with Walkinshaw Andretti United, retaining its position as the team’s co-major partner for the 2021 Supercars season.
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Super Rugby side the Melbourne Rebels has re-signed one of its long-term partners on a multi-year deal, capping off a solid 12-months which saw the club increase in its commercial revenue, according to CEO Baden Stephenson.
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National law firm Mills Oakley will become SEM Phoenix’s second official coaches partner after agreeing to a new deal that will cover the 2021 NBL season.
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Trivett Subaru Sydney has signed a two-year deal with the Parramatta Eels and will look to have a strong presence across the NRL club’s junior leagues to grow its presence in western Sydney.
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Australia remains a key market for Macron’s international expansion says country manager, Andrea Palilla, and this has led to the Italian sportswear company agreeing to a four-year extension with Perth Glory.
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Perfection Fresh Australia, through its Qukes Baby Cucumber brand, has inked a multi-year deal with Football Australia (FA) to become the latest partner of its grassroots program MiniRoos.
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Just days out from the start of the current NBL season, the Brisbane Bullets have secured a new principal partner with a multi-year deal.
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Supercheap Auto has resurfaced as a major player in local motor sport after agreeing to a major long-term naming rights deal with the TCR Australia Series.
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