Community engagement top priority: Origin Energy
Origin Energy has signed a three-year deal with Netball Australia and will use the partnership to extend its community programs nationally.
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Harvey Norman enters esports
Retail company, Harvey Norman, has signed a one-year deal as a major partner of Legacy Esports and will use the arrangement to increase awareness of its online retail store, according to a company spokesperson.
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Get Picked Up signs integrated Sea Eagles sponsorship
The Manly Warringah Sea Eagles has signed Get Picked Up as a senior partner in a deal that sees the transport company’s services integrated into the club’s ticket booking process.
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Waterview Bicentennial Park returns to Wests Tigers roster
The Wests Tigers NRL club has signed Waterview in Bicentennial Park as its official platinum venue partner.
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The AFL appoints new research partner and shifts from ROI to ROO
The Australian Football League has reviewed its sponsorship research requirements and has appointed YouGov Sport as its new research provider.
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The Star Entertainment Group expands partnership with Australian Turf Club
Casino and hotel operator, The Star Entertainment Group, has expanded its partnership with the Australian Turf Club in a new three-year deal.
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Dell Technologies to be at the forefront of esports with new partnership
Dell Technologies has become the exclusive hardware provider for the new Melbourne esports venue, Fortress Melbourne.
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Sponsorships take big hit as GM announces end of Holden brand
Today’s announcement that General Motors will retire the Holden brand and cease production of right-hand drive vehicles will see the company wind-down its sponsorship program.
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Aetos to use AFC Champions League to expand brand awareness in Asia
Australian Forex broker and CFD provider, AETOS Capital Group, has renewed its principal partnership with Sydney FC for the 2020 AFC Champions League campaign.
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Hungry Jacks renews partnership with soaring NBL
Hungry Jacks has signed a three-year extension as naming rights partner of the National Basketball League (NBL) on the back of record attendance and viewership numbers.
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