TLA Worldwide is "actively considering the sale" of its Australian operation following a turbulent 18 months for the sports marketing giant, which is also set to sell its US baseball and marketing divisions.Read more
Berocca will replace Helloworld as the major partner of the Australian men's national basketball team as part of a new alliance with Basketball Australia.Read more
Commercial veteran Suzana Bishop has joined Federation Square in the executive role of general manager, commercial and public engagement.Read more
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Lendi CMO Zara Cobb, World Surf League local chief Andrew Stark and Alinta Energy's partnerships manager, Alison Keller will join a more than a dozen sponsorship leaders speaking at the 2019 Sponsorship News Conference in Sydney.Read more
Japanese-owned financial services business Invast Global will focus on Rugby Australia's women's Sevens program as part of its renewal with the sporting code.Read more
Australian big data firm Pernix is working with the AFL and Essendon to develop a range of pioneering new data-driven fan metrics for esports.Read more
The ACT Brumbies will swap apparel providers for the 2019 Super Rugby season, with Irish brand, O'Neills, replacing Classic Sports.Read more
Kayo Sports, the new on-demand streaming service from Fox Sports, has named a string of high-profile brand ambassadors, appointed Havas as its full-service agency and hired a raft of senior marketing and digital staff.Read more
The 2018 season is shaping up as a bumper financial year for AFL clubs, with the Geelong Cats and Melbourne Demons both revealing record sponsorship income in their financial reports.Read more
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