Museum Victoria retains sponsorship agency Thursday, 29 Oct 2015 Museum Victoria has retained sponsorship agency FIT to manage its partnership acquisition until 2018. Read more
Record membership helps drive Bulldogs sponsorship Wednesday, 28 Oct 2015 Geelong Travel has expanded its partnership with the AFL's Western Bulldogs to include member partner status for the first time. Read more
Former Wests, Sea Eagles boss takes reins at Adelaide Wednesday, 28 Oct 2015 A-League side Adelaide United has appointed rugby league administrator and experienced sponsorship staffer Grant Mayer as its new chief executive. Read more
UNIQLO notches first local deal with Masters title rights Wednesday, 28 Oct 2015 Japanese fashion retailer UNIQLO has signed its first Australian sponsorship, and first naming rights partnership globally, with the Masters golf tournament. Read more
Asia on the agenda at the Sydney Sponsorship News conference Tuesday, 27 Oct 2015 FFA commercial boss Luke Bould will discuss the progress and sponsorship development of the code in Asia as leading rights-holders, agencies and brands gather this week for the industry's only dedicated networking event and conference. Read more
William Hill bets on Open partnership in new strategy Tuesday, 27 Oct 2015 British wagering giant William Hill has overhauled its local sponsorship strategy, ending three deals and signing a new agreement with the Australian Open Tennis tournament - the first time a Grand Slam has signed a betting partner. Read more
Collingwood locks in match-ball, VFL sponsor into next decade Tuesday, 27 Oct 2015 United Petroleum has signed a long-term extension with Collingwood, expanding its role to include principal partner status with the club's VFL team. Read more
Sponsorship falls but National Gallery posts record private support Tuesday, 27 Oct 2015 A surge in philanthropic revenue and donations has more than compensated for a $600,000 drop-off in sponsorship for The National Gallery of Australia. Read more
Airbnb links with Opera House to boost tourism Monday, 26 Oct 2015 Accommodation website Airbnb has entered into an agreement with the Sydney Opera House which it claims will bring "thousands" more of its users to Sydney. Read more
Big Bash secures two alliances attracted by family market Monday, 26 Oct 2015 Cricket Australia's Big Bash League has cashed in on its youth and family appeal, announcing a promotional tie-in with Warner Brothers and a new partnership with ice-block brand Zooper Dooper. Read more