FFA staffer to head News Corp's sports sponsorship division Monday, 26 Oct 2015 Football Federation Australia general manager of commercial development, Martin Stead, has been appointed to a new position as News Corp's head of commercial partnerships, sport. Read more
Grand Prix Corporation sponsorship revenue nears $10m Friday, 23 Oct 2015 The rise of Dan Ricciardo and a new focus on sponsorship has delivered a $1 million increase in commercial revenue for the Australian Grand Prix Corporation, the managing body for both the Formula 1 and Motorcycle GP in Australia. Read more
iiNet snags marketing institute award for Sixers alliance Friday, 23 Oct 2015 iiNet has beaten entries from brands including Volkswagen and CUB's Victoria Bitter to take home the Australian Marketing Institute's 2015 national sponsorship award. Read more
Cox Plate carnival lands insurance partner Friday, 23 Oct 2015 Moonee Valley Racing Club has signed an insurance partner ahead of the Cox Plate, the marquee event of the Spring Racing Carnival. Read more
Optus returns to sponsorship with big cricket deal Thursday, 22 Oct 2015 Optus has returned to sports sponsorship in a big way, partnering with Cricket Australia to deliver thousands of hours of online content. Read more
Two Supercars teams win title sponsors; new commercial chief at Netball SA; and more Thursday, 22 Oct 2015 > Erebus, Nissan Motorsport win principal backers > Netball SA appoints new commercial chief > Knights to team up with new Hunter property development > CGU backs equality movement with naming rights deal > Canberra International Film Festival boosted by $150k partnership Read more
Kestelman club connection lands NBL a car sponsor Thursday, 22 Oct 2015 The National Basketball League has continued to add to its roster of sponsors, with new automotive and cinema partners joining the sport. Read more
Sponsorship a key plank of marketing strategy for National Storage Wednesday, 21 Oct 2015 National Storage will roll out a national sponsorship campaign from 2016 following the signing of three major deals across A-League, NRL and Big Bash League teams. Read more
Stars win three deals to maintain Big Bash sponsorship lead Wednesday, 21 Oct 2015 Three major deals – renewals with Mitsubishi and Dick Smith and a new partnership with National Storage – will maintain the Melbourne Stars' lead position for sponsorship revenue in the Big Bash League, according to CEO Clint Cooper. Read more
Football NSW to appoint new commercial chief Wednesday, 21 Oct 2015 Football NSW will appoint a new head of commercial following the departure of current sponsorship boss Adam Dennison to take up a senior position at specialist sporting recruitment company, NSR Australia. Read more