Cricket Australia has revealed the full economic impact of this summer's Cricket World Cup, with a major study finding almost a quarter of the tournament's one million paying attendees were overseas visitors.Read more
Sydney FC has recorded strong growth in sponsorship revenue for the fourth consecutive year, and CEO Tony Pignata has challenged A-League clubs to sustain upward growth in preparation for a new broadcast rights deal.Read more
The Sydney Theatre Company has appointed experienced corporate social responsibility executive Sarah Forde as its new community and commercial head after the departure of Paul O'Byrne.Read more
South Australian brewery Coopers has maintained its blanket festival sponsorship strategy, joining as a partner of a new Adelaide beer and food festival.Read more
A short-term shorts sponsor has finalised North Queensland Cowboys' on-field assets, while the Gold Coast Titans' recent commercial resurgence has continued with a new jersey partner.Read more
> Samsung and ANZ sponsorship activations pick up Cannes gongs
> Puma and ITP sign on with Sydney FC
> Nine assembles blue-chip sponsors for The Voice
> Canon the latest to partner with Shute Shield
> Coates Hire renews Rally naming rightsRead more
The Melbourne Theatre Company is gearing towards an increase in self-generated revenue after restructuring its commercial staff and implementing a number of new development initiatives in 2015.Read more
Essendon will not accept commercial partnerships with betting or wagering firms in the future, according to Essendon chief executive Xavier Campbell, who says the club can sustain the hit to commercial revenue.Read more
Perth Glory has appointed Swimming Australia's chief commercial officer, Peter Filopoulos, as its new CEO.Read more
Netball Australia will target a boost in merchandising and licensing income ahead of a home World Cup through a new partnership with Australia's largest sporting retailer, Rebel Sport.Read more
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