SSO overcomes tough sponsorship market to record fourth-straight profit
An upsurge in donations and philanthropy boosted the Sydney Symphony Orchestra's 2014 financial results despite flat sponsorship revenue.Read more
More latest news - page 988
North wins swag of new sponsors
Four new sponsors have joined AFL side North Melbourne, further boosting the club's sponsorship revenue - already at record levels in 2015.Read more
Spotless moves into classical music
Publicly-listed services group Spotless has signed a "long-term" first-tier partnership with Chamber Music Australia.Read more
Asian Cup CEO to reveal full economic impact of tournament
Michael Brown, the CEO of the 2015 Asian Cup, will reveal the full economic and financial impact of the tournament for the first time at next week's Sponsorship News half-day conference.Read more
Sponsorship strategy to bring UBET's above-the-line campaign "to life"
UBET has unveiled partnerships with an A-League club, a national charity and a series of high-profile sporting ambassadors as the final piece of its multi-million sponsorship campaign.Read more
Jillaroos secure inaugural principal sponsor
Harvey Norman has extended its NRL partnership to include inaugural naming rights of Australia's women's national rugby league team, the Jillaroos.Read more
Blue-chip brands add to Supercars growth
Boot brand Blundstone and champagne label GH Mumm have both joined the V8 Supercars in new partnerships, adding to a strong commercial season for the organisation.Read more
McGrath Foundation appoints first head of corporate partnerships
Ben Hirschfeld has been appointed as the McGrath Foundation's first head of corporate partnerships as the non-profit looks to diversify its commercial revenue.Read more
UBET plans 'multi-million dollar' sponsorship campaign as part of rebrand
UBET, the soon-to-be-launched Tattsbet rebrand, has signed a new partnership with Port Adelaide and is set to roll out numerous other sponsorships as part of a "multi-million dollar" campaign in the next few weeks.Read more
CUB to cross-promote AFL, NRL partnerships in new campaign
Carlton & United Breweries will combine five brands and its two highest-profile sponsorships, with the AFL and NRL, under one marketing campaign in its first cross-promotional activation.Read more
