Puma to beef up marketing push through NSW grassroots Monday, 15 Jun 2015 Puma has signed a wide-ranging apparel agreement with Football NSW and the sportswear brand will push further into football through a new A-League licensing agreement in the coming weeks. Read more
Australian venues take home stadium gongs Monday, 15 Jun 2015 The Sydney Cricket Ground and ANZ Stadium have split three awards at the 2015 Stadium Business Awards event in Barcelona, after Australian venues failed to win any category last year. Read more
Audi shifts film festival strategy after partnerships review Wednesday, 10 Jun 2015 Audi has ended its partnerships with Sydney and Melbourne's marquee film festivals in favour of creating and branding its own series of premium drive-in movie nights, according to the brand's head of sponsorship and communications. Read more
Jets sign first post-Tinkler partner Wednesday, 10 Jun 2015 The Newcastle Jets A-League side has secured Flight Centre as a sponsor, its first deal since Football Federation Australia revoked the licence of former club owner Nathan Tinkler. Read more
Qantas and Seven join WA Opera Wednesday, 10 Jun 2015 Two new partners have bolstered the West Australian Opera after it posted a downturn in commercial revenue last year, leading to a financial loss. Read more
Asian expansion will galvanise commercial interest: V8 Supercars Tuesday, 09 Jun 2015 The V8 Supercars' agreement to stage a series of championship races in Kuala Lumpur from next year will attract an "enormous" new level of investment to motorsport, according to Supercars organisers and teams. Read more
Melbourne, Queensland orchestras return to surplus Tuesday, 09 Jun 2015 The Melbourne and Queensland symphony orchestras have both posted financial surpluses in 2014 after increased support from sponsors and philanthropic donors. Read more
Airbnb, Coopers and Wolf Blass among Masters Games partners Tuesday, 09 Jun 2015 The 2015 Australian Masters Games, Australia's largest multisport festival, has signed a host of sponsors across airline, accommodation and alcohol categories. Read more
Sharks end NRL's longest major partner drought Friday, 05 Jun 2015 NRL side Cronulla today announced a pair of major new sponsors, including its first long-term naming rights partner since 2011. Read more
Front Row wins exclusive sponsorship rights to Shute Shield Friday, 05 Jun 2015 Leading events, hospitality and sponsorship agency Front Row has acquired the long-term commercial rights to the Shute Shield, NSW's premier rugby competition. Read more
