Partnership income lifts Musica Viva to $600,000 profit Friday, 05 Jun 2015 Classical music company Musica Viva has posted its strongest ever financial results, with 20% growth in philanthropic and sponsorship revenue helping the group to a record surplus. Read more
St Kilda signs two more to finalise its on-field sponsor lineup Thursday, 04 Jun 2015 St Kilda has completed its on-field commercial properties for 2015 after securing two sponsors across three key assets, including shorts and match-ball. Read more
Sponsorship and fundraising boosts Bangarra revenue by 25% Thursday, 04 Jun 2015 The Bangarra Dance Theatre, Australia's national Indigenous performing arts group, posted a lift in sponsorship and philanthropy revenue in the 2014 calendar year. Read more
Mazda sticks with Thunder after strong first season Thursday, 04 Jun 2015 Mazda has extended its partnership with Big Bash franchise the Sydney Thunder after a successful toe in the water for the auto brand last summer. Read more
Corporate backing ensures Crocs, Hawks stay afloat Wednesday, 03 Jun 2015 The 2015-16 NBL season will start with a full quota of teams after renewed corporate support secured the immediate future of the Wollongong Hawks and Townsville Crocodiles. Read more
ME Bank resets partnership strategy after rebrand Wednesday, 03 Jun 2015 ME Bank will drop two of its three major sponsorships and reassess its partnerships strategy after a complete re-brand and a $90m technology overhaul. Read more
Slater and Gordon expands into NRL Wednesday, 03 Jun 2015 Legal firm Slater and Gordon has partnered with the Brisbane Broncos in its first NRL alliance, and the club has also signed the first naming rights partner for its pathways development program since 2010. Read more
Woolworths axes Australia Day partnership Tuesday, 02 Jun 2015 The National Australia Day Council will take its Australia Day Ambassador program back to market for the first time since 2001 after Woolworths ended its long-running association. Read more
Renault and Port Adelaide ramp up fan engagement Tuesday, 02 Jun 2015 French auto brand Renault has signed up as presenting partner one of the first major fan engagement initiatives in Australia to harness virtual reality technology. Read more
IMG beefs up Australian live event operations Tuesday, 02 Jun 2015 Global sports and fashion agency IMG will expand into the Australian food and wine festival sector after acquiring Brand Events Australia, the local operator of the Taste Festivals series. Read more