Shine targets community and brand exposure through Cats deal Wednesday, 20 May 2015 Specialist compensation law firm Shine Lawyers has signed a new alliance with the Geelong Cats to support its expansion into Victoria. Read more
Echo Entertainment ties up cross-border State of Origin deal Tuesday, 19 May 2015 Casino and hotel conglomerate Echo has signed major partnerships with both the NSW and Queensland Rugby Leagues ahead of this season's State of Origin clash. Read more
West Coast lands Chemist Warehouse partnership Tuesday, 19 May 2015 West Coast Eagles has become the fourth AFL side to partner with the Chemist Warehouse Group, and the club has also restructured its sponsorship tiers to expand the support of key partners. Read more
New partners for Brisbane City Council properties Tuesday, 19 May 2015 The City of Brisbane has signed partners for a pair of its major assets in deals brokered by its economic development board, Brisbane Marketing. Read more
Sponsorship agency appointed for Edinburgh Tattoo Monday, 18 May 2015 Sports and entertainment agency CSM has been appointed as exclusive sponsorship agent for next year's Royal Edinburgh Military Tattoo. Read more
Titans to restructure commercial team Monday, 18 May 2015 Former Brisbane Lions marketing and commercial executive Michael Payten has been appointed to head up a renewed commercial team as part of a strategic overhaul at the Gold Coast Titans. Read more
Netball WC bags another sponsor in Swisse Monday, 18 May 2015 Swisse has expanded its partnership with Netball Australia to include sponsorship of this year's Netball World Cup. Read more
Sponsorship an effective medium for major venues: The Star Friday, 15 May 2015 Partnerships with major sporting teams and cultural festivals are designed to "ingrain" The Star as a Sydney icon, according to the marketing chief of the casino and entertainment venue. Read more
Vivid activations unveiled; sponsorship steady for RugbyWA; and more Friday, 15 May 2015 > Intel unveils Vivid sponsorship activations > Sponsorship revenue steady for RugbyWA > Sharks gift shorts asset to Indigenous campaign > Creative Partnerships launches business development grants > Titans make sponsorship the focus of new strategy Read more
Law-firm continues Western Sydney sponsorship push Friday, 15 May 2015 Compensation lawyers Brydens has signed a second major partnership with a Western Sydney-based NRL outfit. Read more
